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MyOrders Module--How it Works
We track sales in your store made to any customer who registers for the My
Orders feature. When registered customers return, we recognize them. If they
click the My Orders icon we take them to a page showing them exactly what
they have ordered in each of their previous sessions.
For each product under each order, there is a separate
row. The row shows a small thumbnail of the product, the product name, current
pricing and quantity they purchased. All they have to do to buy that item
again is click a Reorder checkbox. The default quantity is set to 1 but the
user can change that to any quantity they desire.
When the user clicks Add to Cart all the items and
quantities are transferred to the cart. THe customer can reorder a whole
cart-load of items just like they always buy without having to click through
your store to find each product page. They're happy because it takes them
less time to place their reorder. You are happy, because as long as you keep
your customers happy, you get more repeat business.
Consider this. New customer acquisition can be very
expensive. How expensive? Add up your annual promotional costs. Pay-per-click
advertising, print ads, yellow pages, direct mail, radio, TV, Internet, salaries
and overhead for marketing and advertising personnel and/or consultants,
office space and utilities for them. Now divide the result by the total number
of new customers you acquire in a year.
Consider that with all free CDs and advertising AOL
uses, their cost of customer acquisition have run as high as $350 per customer.
And consider that every customer you retain after acquiring them is one less
customer you have to pay to acquire. It's just smart business to do everything
you reasonably can to hang on to customers once they place that first order
with you.
| Features |
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Displays
Previous Order Details. Item thumbnail, product name, current price
(and sale price if supplied). |
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Allows
Ultra Easy Reordering. Beside each previously ordered item is a
Reorder Checkbox. The user just clicks checkboxes of products they wish to
reorder. |
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Allows
Modification of Order Quantity. For each item, there is a Quantity
to Reorder input box. It defaults to 1 but the user can order multiples by
simply typing in the number they desire. |
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Passes
All Reorders to Cart. When the user has selected everything they
wish to reorder, they simply click "Add to Cart" and the MyOrders Module
passes all the selected info to the shopping cart. Works with a single item
or many items. |
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User
Registration Module. Includes a registration and login page for
your users with automated lost password recovery via e-mail. |
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Storeowner
Admin Section. User name & password protected. Allows the store
owner to log in and update the MyOrders MySQL database after making changes
to the Store database using the Store editor. |
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Repeat Customers Will Love it!
If you sell anything that customers order again and again from your store,
this tool will simplify your customer's lives and increase your customer
retention. Be it over the counter medicines, herbal supplements, health foods,
beauty care and cosmetics, work uniforms or office supplies; if customers
routinely place repeat orders, the MyOrders Module will make 'em love your
store and keep 'em coming back for more. |
Site Requirements
Yahoo! Stores must be Merchant Solutions Standard or above. This
tool cannot be installed in a legacy Yahoo! Store. This tool can be installed
on Unix/Linux platforms with current versions of PHP and MySQL installed.
| Pricing
(Installed): |
| Y! MS Std. Store: |
$750.00 |
| Non-Y! Stores |
$699.95 &
up |
| For
Yahoo! Stores, it is not possible to pass customer name, address etc. into
the cart. Price variation for non-Yahoo! stores is driven by what additional
info over and above product/s details are passed to the cart. |
Customization
The back-end for this tool can be customized in many ways. Consult
us for pricing of any custom features you desire.
| Back to Site Enhancement Tools |
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Page URL:
www.etproductions.com/services/my-orders.html
Copyright © ET! Productions & J. K. Hollomon, Jr., 2001.
Excerpts from original site, © 1998/99. All rights
reserved.
Last revision:
Sunday, 28-May-2006 18:35:20 PDT
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ET
Productions
160 East Berkeley St, Suite 312
Boston, MA 02118
| Phones: |
| Toll
Free |
800-448-6399 |
| Boston
Area |
617-723-3339 |
| Fax |
617-723-7557 |
e-mail
ETpro@etproductions.com
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