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Marketing = Building by a Plan
 At the simplest level,
you can build a home page with little more than a logo and contact information.
While this can be done quite economically, it is of little value. Most web
users expect more from their on-line allies, and are likely to reject such
a limited web commitment in favor of companies more fully exploiting the
interactive possibilities of the WWW. |
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| The next step
beyond a simple business-card page is the on-line catalog. The Internet is
not, however, just like print advertising. It is a serious mistake to simply
build a web duplicate of the text and graphics used in a paper catalog. Send
us your paper catalog, and ask for suggestions about converting it into a
strong Web presence. |
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| The real strengths
of the Web are its immediacy, interactivity, and the sense of community it
can create. Ask us how creative, interactive software might be applied to
make your on-line presence work to build your corporate image and your
sales. |
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Do We Know Search Engines?
Search
Google.com for "website design Virginia Beach". We're at
the top among nearly 10,000. Same goes for "website design Boston". And only
Yahoo! beats us for "Yahoo! design". These are not easy search terms to dominate.
Thousands of web design forms are giving it their best to be #1 in these
competitive terms.
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The Search to Be Seen
 Web sites do NOT
adhere to the old adage, "If you build it, they will come." But what does
it take to get your web site noticed? In today's blizzard of messages, it's
easy for yours to get lost. We have the expertise to get your web presence
noticed. We can help you get heavy traffic to your website. |
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Search
Engine Optimization |
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Custom listing
with all major search engines |
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Targeted
pay-per-click promotion for "Guaranteed" hits |
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Link Exchange
& Affiliate programs |
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Newsletter
development |
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Select web
and traditional media advertising programs |
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Community
building |
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Design for
"stickiness" |
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Want a great
tool to keep your website at the top of the search listings? We use and recomment
Internet
Business Promotion (IBP). |
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Page URL:
www.etproductions.com/services/marketing.html
Copyright © ET! Productions & J. K. Hollomon, Jr., 2001.
Excerpts from original site, © 1998/99. All rights
reserved.
Last revision:
Sunday, 28-May-2006 18:35:20 PDT |
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ET
Productions
160 East Berkeley St, Suite 312
Boston, MA 02118
| Phones: |
| Toll
Free |
800-448-6399 |
| Boston
Area |
617-723-3339 |
| Fax |
617-723-7557 |
e-mail
ETpro@etproductions.com
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