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After the Makeover
Using CSS, we developed a contemporary look. Rather than SEO killer JavaScript
image rollovers, we duplicated the look they deliver using search friendly
CSS text rollover links. The entire design will scale to fit in any display
resolution from 800 x 600 to the largest displays in use today.
We worked with the graphic artist for manufacturer,
Hampton Art Stamps to come up with a look and feel that met both image and
SEO
objectives. With multiple methods of navigation needed, we opted for a JavaScript
drop-down menu to shop by stamp category--upper right. But we used a home-page
text link to the same content to keep everything spider friendly for SEO
purposes.
Visit the site
and see how we met this store owner's needs.
Contact us to find out how we
can meet yours. |
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Before Makeover
The good news with this makeover was the ample room available for improvement.
The old site was implemented in frames, and as you can see from the inset
below, the header frame was just a bit short to fit its content, leaving
the top row of navigation buttons cut half in two.
But even if properly designed, frames hurt a lot more
than the appearance of a site. They are disastrous to search engine optimization,
make it hard for users to print the page and completely defeat bookmarking
of anything past the home page.
To the left, you'll see what we did to give the site
a fresh new look and new sales potential. |
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